Nelson Bros Rye takes Platinum at SIP Awards 2024
Continuing its white-hot winning streak, Nelson Bros. Rye recently took PLATINUM at the 2024 SIP Awards.
SIP stands apart as the only internationally recognized consumer-judging-spirits competition. Catering to the opinions and palates of the discerning public, the SIP Awards presents a unique, spirit judging competition, unaffected by industry bias. This pragmatic and refreshing evaluation model provides an honest stage for feedback and recognition where top brands showcase their achievements.
The SIP Awards were created with a simple question: "What about the consumer’s opinion?” The goal was to fill this void, bringing the people who regularly consume the product together to decide which brands deserve this prestigious award. They set out to create a fair competition by strategically choosing consumers from all demographics, conceiving an event that cuts to the core of public opinion as a starting point, rather than an afterthought, in branding and product development.
We raise a glass and extend a huge thank you to the judges and voting panelists!
SIP stands apart as the only internationally recognized consumer-judging-spirits competition. Catering to the opinions and palates of the discerning public, the SIP Awards presents a unique, spirit judging competition, unaffected by industry bias. This pragmatic and refreshing evaluation model provides an honest stage for feedback and recognition where top brands showcase their achievements.
The SIP Awards were created with a simple question: "What about the consumer’s opinion?” The goal was to fill this void, bringing the people who regularly consume the product together to decide which brands deserve this prestigious award. They set out to create a fair competition by strategically choosing consumers from all demographics, conceiving an event that cuts to the core of public opinion as a starting point, rather than an afterthought, in branding and product development.
We raise a glass and extend a huge thank you to the judges and voting panelists!